Posts tagged ‘Bloggers’
Have you ever wondered how to get your real estate blog to rank in the search engines for terms you want to be found for?
Well, here is how.
It is really, super complicated, so you may need to read this post over and over again until you “get” it.
Consistently write about what you want to be found for in the search engines, in the language used by the community of people you want to do business with.
Example 1: If you want to work with first-time home buyers in a certain area of town, then write about things that first -time home buyers in that certain area of town would want to read. Write about (and to) first time home buyers and write about that certain area of town.
Example 2: If you want to work with short sales in a particular neighborhood, then write about things that distressed home owners in that particular neighborhood would want to read. Write about (and to) distressed home owners and write about that particular neighborhood.
That’s pretty much it.
(Of course you can enhance this with a good linking strategy, but if you aren’t consistently writing about what you want to be found for in the search engines, in the language used by the community of people you want to do business with, then a good linking strategy wont even matter.)
P.S. If you want quicker results out of the gate, join Active Rain. Get your feet wet, learn more about blogging.
There you have it, folks.
Quit making it harder than it really is … and stop listening to people who intimidate you into NOT blogging.
We are all real estate professionals FIRST and bloggers somewhere down the list after that, right? (Read: Are You Married to the Blogosphere?) Even the most Bloggiest (yes, I made that term up) of Real Estate Agents have to run their real estate business before blogging.
So, what happens when you are SO busy being an agent that you don’t have time to blog?
Answer: Get yourself some guests to write content for your blog.
A guest writer/blogger does 3 great things:
- Having someone guest-post on your blog adds content to your blog when you don’t have time to add any yourself.
- A guest adds a different perspective to your blog.
A guest-blogger will usually love the opportunity to either:
- Market their services on your blog (local lender, title company, appraiser, inspector…) = guest writer, or
- Get some “link-love” from your website to their blog and/or website = guest blogger
Here are some examples of blog owners who have leveraged their blogging time with guest writers:
- Colorado Springs Mortgage Insight: Reverse Mortgages – Colorado Springs Real Estate Blog
- Vacant Homes and Homeowners’ Insurance – Charlottesville/Central Virginia Real Estate blog
- Layman’s Information on H.R. 3221- Foreclosure Prevention Act of 2008 – Simi Valley Real Estate Research & Home Information
- Downtown Long Beach-Belmont Shore-Parking Solutions-Long Beach California – Long Beach Real Estate Blog
Here are some examples of blog owners who have leveraged their blogging time with guest bloggers:
- Top 5 Tips for Selling Your Home in a Down Market – Miami Real Estate Blog
- Top 7 Things to Consider When Buying a Loft or Condo in Colorado Springs by Gretchen Faber – Colorado Springs Real Estate Blog (again)
- Feng Shui Influences How Bay Area Houses Are Priced – Long Beach Real Estate Blog
If you would like to be a Guest Blogger on someone else’s blog, then read: How to Be a Good Guest Blogger by ProBlogger
Posted By: Mariana Wagner – Colorado Springs Real Estate Agent – Keller Williams Tech/Blog Coach